We use Optical Character Recognition (OCR) during our scanning and processing workflow to make the content of each page searchable. You can view the automatically generated text below as well as copy and paste individual pieces of text to quote in your own work.
Text recognition is never 100% accurate. Many parts of the scanned page may not be reflected in the OCR text output, including: images, page layout, certain fonts or handwriting.
EXPLOITATION
RADIO SUPPORT .
1. Persuade your local radio “disc jockey” to run an “All-Smiley Burnette” program featuring the many tunes he has written and made famous. Some of the favorites, published by Broadcast Music, Inc., 580 Fifth Avenue, New York, N. Y., and recorded by the American Recording Artists, are: “| Hope You’re Having Fun Hurting Me,” “Do You Want My Heart?” “I’m a Stranger Here Myself” and “It’s My Lazy Day.” Get the platterman to mention your showing frequently—a few guest tickets should do the trick!
2. Sell the fast action and tingling suspense of “Gunning for Vengeance” by tagging, two or three days before your opening, all Western action radio shows emanating from or piped through your local stations. “Adventures of Tom Mix” and “Cimarron Tavern” are two such shows.
STORE TIE-UPS
Pre-sell “Gunning for Vengeance” in the local 5-and-10’s and other stores selling children’s cowboy accessories—lariats, whips, hats, pistols, etc. —and toy musical instruments. Include plenty of stills and work in your credits.
SELL THE MUSIC
— HOMINY GRITS
Start now to plug Smiley Burnette’s latest tune delight, ‘Hominy Grits,” featured in “Gunning for Vengeance” and published by American Music, Inc., 9109 Sunset Boulevard, Hollywood, California. Get the music shops to feature the sheet music and the i. record in window and counter displays, supplementing all displays with credit cards.
Sone aed Musi yo 5: Po SURRETTE:
LOBBY SET-PIECE
Make up this attractive, inexpensive lobby set-piece from the stock three-sheet, obtainable from your National Screen Service office. Mount and cut out, as shown at the right, and use it as an advance lobby display, or in cooperating merchant's window, with a selection of action stills from the picture and play
date credits.
‘JUNIOR SHERIFF’
Make full use of Charles Starrett’s “sheriff” role in “Gunning for Vengeance” by staging a “Junior Sheriff” election during a Saturday morning show. Applause can determine the winner. Candidates should be nominated by petitions, each bearing six signatures, and giving merits of the nominee. Award Savings Stamps to the ‘Junior Sheriff” and plant a picture of him with a tie-in caption in your local newspapers.
THRILLING STILLS
The set of 25 production stills, highlighting the action of “Gunning for Vengeance,” is ideal for
publicity, displays and contests. Order from NATIONAL SCREEN SERVICE.
ADVANCE TRAILER
This two-fisted action trailer will get your audience keyed up for more of ‘Gunning for Vengeance.”” Order it NOW direct from
NATIONAL SCREEN SERVICE.