Going Wild (Warner Bros.) (1930)

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LENGTH (Vitaphone) 6146 Feet RUNNING TIME 68 MINUTES ne 321 WES1 44th STREET FIRST NATIONAL AAD V TALKING 4 = NATIONAL PICTURES ADHONE REG. TRADE MARK PICTURES Get The TRAILER on your screen NOW! NEW YORK, CITY, U. S. A. GOING WILD JOE E. BROWN’S “ACE” HIT! SUMMARY E st aviation comedy of the BS. Tse E. Brown runs wild in star.ing role, clowning and gagging as never before. Comedy is hilarious—and clean! A marvelous mass attraction. WHO'S WHO “GOING WILD” LAWRENCE GRAY — popular as r“-antie hero in the silent films e a favorite than ever in the Among his recent picture are “Marianne,” “Spring Is e” and “Sunny.” LAURA LEE—a footlight winner grabbed by the talkies, seen in “Broadway Nights,’ “Great Day” (stage) and opposite Joe E. Brown in “Top Speed” and “Going Wild.” WALTER PIDGEON — the handsome matinee idol who was featured in First National’’s “A Most Immoral Lady,” “The Hot Heiress,” “Kiss Me Again” and Warner Bros.’ “Viennese Nights”—and now in “Going Wild.” ONA MUNSON—famous for her stage performances in “No, No. Nanette,” “Tip-Toes,” “Hold Everything”’—and on the sereen in “The Hot Heiress” and “Going Wild.” «& McHUGH—funny as they . them—favorite of Broadway and London—on the stage in “The Fall Guy,” “Is Zat So”—on' the screen in “Top Speed,” “The Dawn Patrol,” “Bright Lights” and “Kiss Me Again.” ANDERS RANDOLF—the great Danish character actor—seen in “Show of Shows,” “Young Nowheres,” “The Last Performance” and ‘Son of the Gods.” FRED KELSEY—Famous on stage d screen, seen in “On Trial,” “The ynovan Affair,” “Smiling Irish yes” and “Murder on the Roof” and ‘Scarlet Pages.” WILLIAM A. SEITER—the diree* who holds the record of having ‘ected seventeen pictures in two -ars—all of them both financial and rtistie successes. Among these are Synthetic Sin,” “The Flirting Wi» “Strictly Modern,” “Back “Sunny” and “Kiss Me Again.” IN U. 8S. A HE’S GOOD TO THE LAST LAUGH! Cut No 12 Cut 30¢ Mat roc Joe EK. Brown, who plays the part of a bogus aviator in “Going Wild,’’ a First National and Vitaphone comedy now at the Theatre. Here’s The Story, And What A Story! (Publication Prohibited. Copyright 1930 by First National Pictures, Inc.) Rollo Smith (Joe E. Brown) and Jack Lane (Lawrence Gray) arrive in Florida, flat broke. At the railroad station they are greeted by a group of enthusiastic girls. It becomes apparent that the girls have been awaiting the arrival of Robert Story, author of an aviation book. Story has hidden himself on the train for fear of running into just such a reception, as he had come to Florida for a rest. But when the girls see the initials on Rollo’s bag, they assume that he is Story. Rollo revels in the sudden fame. Among the first to greet him are Peggy Freeman (Laura Lee), whose brother’s hotel is about to be seized for debt, and her friend Ruth Howard (Ona Munson). Peggy asks Ruth to come to the station in order to persuade the “aviators” to stay at Peggy’s brother’s (Frank McHugh’s) hotel, as the presence of such famous guests will get the hotel out of its financial rut. The “aviators” agree to stay at Peggy’s hotel. They have a fine time, autographing copies of Story’s book and posing as crack fliers. Rollo tells many aviations stories to the admiring vacationists of the fashionable colony. But his fun is brought to an end by two developments: first, a mysterious woman (May Boley) demands $10,000. Rollo doesn’t know it, but she has a sister to whom, she thinks, Story owes $10,000. The second development is the announcement that there is to be an air race, and before he realizes what he is doing, Rollo agrees to pilot the plane which Ruth’s father is backing. Rollo has fallen for Peggy, and Jack for Ruth, and it is at Peggy’s urging that Rollo agrees to pilot Ruth’s father’s plane, upon which he has wagered great sums. Rollo never has been in a plane, but does not dare admit it after practicing the deception of having written a stirring aviation novel. The race comes off, Peggy hiding in the plane. The plane takes off, zooming about madly, executing falling leaves, barrel rolls and turns that aren’t in the flying routine. So wildly does Rollo fly that he chases the competing plane out of the air, thus winning the race, as it is a semi-endurance contest. Peggy and Rollo leap from the plane in their parachute, and on their flight to earth Rollo proposes and is accepted. There is a happy landing. ROUTINE STORY Complete summary of the picture, story, cast and director. Plant this one first and follow it with material suggested on the following pages. What is said to be the most hilarious aviation comedy ever produced comes to the next It is a First National and Vitaphone picture called ‘‘Going Wild.’’ It stars that ace of talkie comedians, Joe E. Brown, and the notable cast includes Ona Munson, Laura Lee,rank McHugh, Walter Pidgeon, Lawrence Gray. The plot concerns a newspaper man, Joe Brown, and “his buddy, Lawrence Gray, who arrive at a winter resort and Joe finds himself mistaken for the author of a stirring book on aviation. He becomes the idol of the colony as does Gray, his friend. They of course fall in love with two girls, one of whom is financially interested in a hotel which is almost ‘‘on the rocks.’’ The other girl’s father interested in an airplane wi‘e.. is entered in a chamrion. rs a es Ree a ADS pow oan of ade . He is in tou ueep to back out agrees to race the ship. He takes ott who he thought would be able to pilot . Sooner has he gone into the air than the out tO De DIS swoon ne a plane, neither of whom hag aay tere are. ‘Ine result is one of the funniest sequences in the picture—the plane crazily zooming, diving and spinning until it frightens the other plane out of the air, thereby winning the race. The picture ends with the newspaperman and his sweetheart coming to earth in the same parachute, he proposing and she accepting. The screen play is an original by Humphrey Pearson which has been adapted by Mr. Pearson and Henry MceCarty. They also wrote the dialogue. Pete Fritch is the film editor and the director is William A. Seiter. Sol Polita is the cameraman. Here’s A Cast Worth Featuring Rollo Smith, an ex-newspaperman Jack Lane, Rollo’s pal Peggy Freeman, Ricky’s sister “Ace” Benton, Reamer’s pilot Walter Pidgeon Ruth Howard Ona Munson “Rickey” Freeman May Bunch Herndon Reamer, an airplane manufacturer__Harvey Clark Edward Howard, an airplane manufacturer_Anders Randolf Sammy Cantor Sam Cantor Robert Story Arthur Hoyt Simpkins Johnny Arthur The conductor. 2s Fred Kelsey WHAT YOU HAVE TO SELL Joe K. Brown, funniest man in the talkies. The team of Laura Lee and Joe E. Brown that wowed them in ‘‘Top Speed.’’ Ona Munson, Lawrence Gray and Walter Pidgeon, all popular favorites. <A story that appeals to every class of audience. Real, honest, below-the-neck-laughs. SUPPORTING PROGRAM ‘‘Going Wild’”’ is an out and out comedy and it will be necessary to book a dramatic Vitaphone Variety, a cartoon comedy or a Ripley ‘‘Believe It Or Not’’ short to support the feature.